Privacy Policy

Last updated: December 10, 2025

1. Introduction

Mendoza Wine Club LLC (hereinafter referred to as "Mendoza Wine Club," "we," "us," or "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal information when you visit our website or use our wine tour services.

By accessing our website or booking our services, you consent to the practices described in this Privacy Policy. Please read this document carefully to understand our policies regarding your personal data.

2. Data Controller

The data controller responsible for your personal information is:

Mendoza Wine Club LLC
2880W Oakland Park Blvd Suite 225C
Oakland Park, FL 33311
Email:

If you have any questions about this Privacy Policy or our data practices, please contact us using the information above.

3. Information We Collect

We collect information that you provide directly to us and information collected automatically when you use our website.

3.1 Information You Provide

When you contact us or book a wine tour, we may collect:

Contact Information: Name, email address, phone number, and mailing address
Booking Information: Preferred tour dates, number of guests, accommodation location for pickup, and special requests
Wine Preferences: Wine preferences, dietary restrictions, and accessibility requirements submitted through our questionnaire
Payment Information: Credit card details and billing information (processed securely by our payment providers)
Communications: Any messages, inquiries, or feedback you send to us

3.2 Information Collected Automatically

When you visit our website, we automatically collect certain information, including:

Device Information: IP address, browser type, operating system, and device identifiers
Usage Data: Pages visited, time spent on pages, links clicked, and referring website
Location Data: General geographic location based on IP address

4. How We Use Your Information

We use the information we collect for the following purposes:

Service Delivery: To process and fulfill your tour bookings, arrange transportation, coordinate with wineries and restaurants, and provide customer support
Communication: To respond to your inquiries, send booking confirmations, provide tour updates, and send important service-related notifications
Personalization: To customize your tour experience based on your preferences and requirements
Payment Processing: To process payments and prevent fraudulent transactions
Marketing: With your consent, to send promotional offers, newsletters, and information about our services
Legal Compliance: To comply with applicable laws, regulations, and legal processes
Website Improvement: To analyze usage patterns and improve our website functionality and user experience

5. Legal Basis for Processing (GDPR)

For visitors from the European Union (EU) and European Economic Area (EEA), we process your personal data based on the following legal grounds under the General Data Protection Regulation (GDPR):

Consent (Article 6(1)(a)): When you have given clear consent for us to process your personal data for specific purposes, such as marketing communications
Contract Performance (Article 6(1)(b)): When processing is necessary to fulfill our contractual obligations, such as providing tour services you have booked
Legal Obligation (Article 6(1)(c)): When we must process data to comply with legal requirements
Legitimate Interests (Article 6(1)(f)): When processing is necessary for our legitimate business interests, such as improving our services and preventing fraud, provided these interests do not override your rights

6. Third-Party Services

We use the following third-party services that may collect or process your information:

6.1 Form Processing

Web3Forms: Our contact and booking inquiry forms are processed by Web3Forms. When you submit a form, your information is transmitted to Web3Forms servers for delivery to us. Web3Forms does not store your submission data beyond temporary processing. For more information, visit Web3Forms Privacy Policy.

6.2 Fonts and Styling

Google Fonts: We use Google Fonts to display typography on our website. When you visit our site, your browser may download fonts from Google's servers, which may log your IP address. For more information, visit Google Privacy Policy.

Font Awesome: We use Font Awesome for icons. Similar to Google Fonts, your browser may connect to Font Awesome's CDN servers. For more information, visit Font Awesome Privacy Policy.

6.3 Payment Processors

When you make a payment, your financial information is processed directly by our payment service providers. We do not store your full credit card numbers. Our payment processors may include:

Stripe (Privacy Policy)
PayPal (Privacy Policy)
Visa, Mastercard, American Express (processed through secure payment gateways)

Stripe processes payments on our behalf and may collect information necessary to process your transaction, including your name, email address, billing address, and payment card details. Stripe's use of your personal information is governed by their privacy policy. Stripe is certified to the EU-US Data Privacy Framework.

6.4 Tour Service Providers

To fulfill your tour booking, we share necessary information (such as your name, group size, dietary requirements, and pickup location) with our third-party service providers, including transportation companies, wineries, and restaurants. These providers only receive the information necessary to deliver their services.

7. Cookies and Tracking Technologies

Our website may use cookies and similar tracking technologies to enhance your browsing experience.

7.1 What Are Cookies?

Cookies are small text files stored on your device when you visit a website. They help websites remember your preferences and understand how you use the site.

7.2 Types of Cookies We May Use

Essential Cookies: Necessary for the website to function properly
Analytics Cookies: Help us understand how visitors interact with our website
Preference Cookies: Remember your settings and preferences

7.3 Managing Cookies

You can control cookies through your browser settings. Most browsers allow you to:

View and delete cookies
Block all cookies or only third-party cookies
Set preferences for certain websites

Please note that disabling cookies may affect the functionality of our website.

For more information about managing cookies, visit aboutads.info/choices (US) or youronlinechoices.com (EU).

8. Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes for which it was collected:

Booking and Transaction Data: Retained for 7 years after the tour date for tax, accounting, and legal compliance purposes
Contact Inquiries: Retained for 2 years unless you become a customer, in which case the booking retention period applies
Marketing Preferences: Retained until you unsubscribe or request deletion
Website Analytics: Aggregated data may be retained indefinitely; personally identifiable data is deleted within 26 months

After the retention period expires, we securely delete or anonymize your personal information.

9. Data Security

We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. These measures include:

Secure Socket Layer (SSL) encryption for data transmission
Secure storage of personal data with access controls
Regular review of our security practices
Use of reputable third-party service providers with strong security standards

While we strive to protect your personal information, no method of transmission over the Internet or electronic storage is 100% secure. We cannot guarantee absolute security.

10. International Data Transfers

Mendoza Wine Club is based in the United States. If you are visiting our website from outside the United States, please be aware that your information may be transferred to, stored, and processed in the United States where our servers are located.

For visitors from the EU/EEA, we ensure that any transfer of personal data to the United States or other countries is conducted in compliance with applicable data protection laws, including:

Standard Contractual Clauses (SCCs) approved by the European Commission
The EU-US Data Privacy Framework, where applicable
Your explicit consent for specific transfers

11. Your Rights

Depending on your location, you may have certain rights regarding your personal information:

11.1 Rights Under GDPR (EU/EEA Residents)

If you are located in the European Union or European Economic Area, you have the following rights:

Right of Access: Request a copy of the personal data we hold about you
Right to Rectification: Request correction of inaccurate or incomplete data
Right to Erasure: Request deletion of your personal data under certain circumstances
Right to Restrict Processing: Request limitation of how we use your data
Right to Data Portability: Receive your data in a structured, machine-readable format
Right to Object: Object to processing based on legitimate interests or direct marketing
Right to Withdraw Consent: Withdraw consent at any time where processing is based on consent
Right to Lodge a Complaint: File a complaint with your local data protection authority

11.2 Rights Under CCPA (California Residents)

If you are a California resident, you have the following rights under the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA):

Right to Know: Request information about the categories and specific pieces of personal information we have collected, the sources of collection, and the purposes for which we use it
Right to Delete: Request deletion of your personal information, subject to certain exceptions
Right to Correct: Request correction of inaccurate personal information
Right to Opt-Out: Opt out of the sale or sharing of your personal information (Note: We do not sell personal information)
Right to Non-Discrimination: We will not discriminate against you for exercising your privacy rights

Do Not Sell My Personal Information: Mendoza Wine Club does not sell your personal information to third parties.

11.3 Exercising Your Rights

To exercise any of your rights, please contact us at the email address provided in Section 2. We will respond to your request within the timeframe required by applicable law (typically 30 days for GDPR, 45 days for CCPA).

We may need to verify your identity before processing your request. If we cannot verify your identity, we may request additional information.

12. Children's Privacy

Our website and services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children. If you are a parent or guardian and believe that your child has provided us with personal information, please contact us immediately. If we become aware that we have collected personal information from a child without verification of parental consent, we will take steps to delete that information.

13. Third-Party Links

Our website may contain links to third-party websites, including wineries, hotels, travel resources, and social media platforms. This Privacy Policy applies only to our website. We are not responsible for the privacy practices of other websites. We encourage you to read the privacy policies of any third-party websites you visit.

14. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or for legal, operational, or regulatory reasons. When we make changes, we will update the "Last updated" date at the top of this page.

For significant changes, we may provide additional notice, such as a prominent notice on our website or an email notification if we have your email address. We encourage you to review this Privacy Policy periodically.

15. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:

Mendoza Wine Club LLC
2880W Oakland Park Blvd Suite 225C
Oakland Park, FL 33311
Email:

We will make every effort to respond to your inquiry within a reasonable timeframe.